Calgary & Alberta-based Designer + Photographer That Helps Small Businesses Get Noticed
Graphic Design, Photography & Brand Strategy
for Calgary & Alberta-wide Businesses & Non-Profits
Publication Layout & Design
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Calgary-based expert layout and publication design for reports, newsletters, magazines, or books — turning your content into engaging, visually appealing materials.
Conceptual Design & Brand Identity
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Calgary-based custom design solutions for logos, brand identity, brochures, and digital content — helping your story stand out and connect with your audience.
Product Photography
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Calgary-based professional photography services that showcases your products, team, and story authentically, creating visuals that build credibility and draw attention.
Get Your Brand Seen! — Book a Calgary Design Consultation Today
Commercial & Business Photography
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Calgary-based showcase spaces beautifully and accurately, highlighting design, atmosphere, and functionality for marketing, portfolios, or listings.
Patrick Dunn, Owner |Shifting Focus Design
Design Virtuoso infusing over 25 years of Flavours into the Digital Canvas
What people are saying about Shifting Focus Design & Photography
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![Image of Kate Slabbert]()
Kate Slabbert | AirBnB Owner, Malagash NS.
"Working with Patrick was a game-changer! He immediately understood my vision and delivered fast, stunning designs that were exactly what I wanted."
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![Image of Lindsay Stowe]()
Lindsay Stowe - Owner The Belmont A Barbershop Collective
"Patrick's photos perfectly captured the unique and inviting atmosphere of The Belmont, and his easy delivery service made it simple to use them right away."
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![Avatar of Jacqui Sanderson]()
Jacqui Sanderson | Exective Director | Bridgeland BIA
"Patrick's exceptional eye for detail and stunning photography perfectly captured the essence of our community. His professionalism and dedication made him a true pleasure to work with."
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![Theresa R]()
Theresa R | Senior Corporate Paralegal | Calgary-based Software Company
"Our new team logo is equal parts fun and professional — exactly what we hoped for. Patrick captured our spirit perfectly and turned it into a design that makes us smile every time we see it."
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![Man with dark hair and mustache smiling, standing in front of a gray wall with illuminated words 'UNITY BARBERSHOP']()
Chris Sanchez | Owner | Unity Barbershop
“Working with Patrick from Shifting Focus was an awesome experience.
He did an incredible job of capturing the details of my products, and I was so happy with how the final photos turned out. If you're looking for professional product photography, I'd definitely recommend him!”
Core Values:
Creativity with Purpose – Every design choice and photograph serves a bigger story.
Collaboration First – We listen, adapt, and co-create with our clients.
Accessibility & Inclusion – High-quality design and photography shouldn’t be out of reach.
Authenticity – We highlight what makes each brand, mission, or story unique.
Impact Over Aesthetics – Our work isn’t just beautiful — it’s effective.
